Build Dashboards with Adobe Target Data in DBxtra

The CData ODBC driver for Adobe Target enables access to live data from Adobe Target under the ODBC standard, allowing you work with Adobe Target data in a wide variety of BI, reporting, and ETL tools and directly, using familiar SQL queries. This article shows how to connect to Adobe Target data as a generic ODBC Data Provider and create charts, reports, and dashboards based on Adobe Target data in DBxtra.

Connect to Adobe Target Data

1. If you have not already done so, provide values for the required connection properties in the data source name (DSN). You can configure the DSN using the built-in Microsoft ODBC Data Source Administrator. This is also the last step of the driver installation. See the "Getting Started" chapter in the Help documentation for a guide to using the Microsoft ODBC Data Source Administrator to create and configure a DSN.
   
   

   To connect to Adobe Target, you must provide the Tenant property along with OAuth connection properties mentioned below. Note that while other connection properties can influence processing behavior, they do not affect the ability to connect.

   To determine your Tenant name:

   1. Log in to Adobe Experience. The URL will look similar to: "https://experience.adobe.com/#/@mycompanyname/preferences/general-section".
   2. Extract the value after the "/#/@". In this example, it is "mycompanyname".
   3. Set the Tenant connection property to that value.

   User Accounts (OAuth)

   You must set AuthScheme to OAuthClient for all user account flows.

   Note: Adobe authentication via OAuth requires updating your token every two weeks.

   All Applications

   CData provides an embedded OAuth application that simplifies OAuth authentication. Alternatively, you can create a custom OAuth application. Review Creating a Custom OAuth App in the Help documentation for more information.

   Obtaining the OAuth Access Token

   Set the following properties to connect:

   • InitiateOAuth: Set to GETANDREFRESH to automatically perform the OAuth exchange and refresh the OAuthAccessToken as needed.
   • OAuthClientId : Set to the client Id assigned when you registered your app.
   • OAuthClientSecret : Set to the client secret assigned when you registered your app.
   • CallbackURL : Set to the redirect URI defined when you registered your app. For example: https://localhost:3333

   With these settings, the provider obtains an access token from Adobe Target, which it uses to request data. The OAuth values are stored in the location specified by OAuthSettingsLocation, ensuring they persist across connections.

   When you configure the DSN, you may also want to set the Max Rows connection property. This will limit the number of rows returned, which is especially helpful for improving performance when designing reports and visualizations.

2. Open the DBxtra application and in the New menu click Project and name the Project.
3. Select ODBC Connection as the Data Connection Type.
4. Click the browse option () for the Data Source.
5. In the Data Link Properties window, select Microsoft OLE DB Provider for ODBC Drivers on the Provider tab.
6. On the Connection tab, select the Data Source Name and the initial catalog to use (CData).
7. Name the Connection and select the appropriate User Groups.
8. Double-click the Connection from within the Project to connect to the data.

Create a Dashboard with Adobe Target Data

You are now ready to create a dashboard with Adobe Target data.

1. Right-click Report Objects under the Project and select New Report Object.
2. In the new Report Object, click the link to create the Query.
3. In the Select Data Connection window, select the newly created data connection.
4. On the Query tab, expand the connection objects and select the Tables, Views, and specific columns you wish to include in your dashboard. You can specify search requirements and even create complex queries which include JOINs and aggregations.
5. On the Dashboard tab, select the visualizations and features for your dashboard. Assign the data values from the query to the appropriate fields for the Dashboards items (Values, Series, etc.)

With a new Dashboard created, you are ready to begin analysis of Adobe Target data. Thanks to the ODBC Driver for Adobe Target, you can refresh the Dashboard and immediately see any changes made at the source. In the same way, you can create and view Reports with live, up-to-date Adobe Target data.