Adobe Target Reporting and Star Schemas in OBIEE



Create a star schema that shows perspectives on Adobe Target facts in real time.

The CData ODBC Driver for Adobe Target is a standard database driver that can integrate real-time access to Adobe Target data into your data warehouse or directly into your reporting tool. This article shows how to bypass the data warehouse and import operational Adobe Target data into Oracle Business Intelligence Enterprise Edition (OBIEE).

See the knowledge base for ODBC integrations with ETL tools like Informatica PowerCenter. For an ETL solution into Oracle Warehouse Builder, use the driver with the Oracle ODBC Gateway to Access Adobe Target Data as a Remote Oracle Database.

Connect to Adobe Target as an ODBC Data Source

If you have not already, first specify connection properties in an ODBC DSN (data source name). This is the last step of the driver installation. You can use the Microsoft ODBC Data Source Administrator to create and configure ODBC DSNs.

To connect to Adobe Target, you must provide the Tenant property along with OAuth connection properties mentioned below. Note that while other connection properties can influence processing behavior, they do not affect the ability to connect.

To determine your Tenant name:

  1. Log in to Adobe Experience. The URL will look similar to: "https://experience.adobe.com/#/@mycompanyname/preferences/general-section".
  2. Extract the value after the "/#/@". In this example, it is "mycompanyname".
  3. Set the Tenant connection property to that value.

User Accounts (OAuth)

You must set AuthScheme to OAuthClient for all user account flows.

Note: Adobe authentication via OAuth requires updating your token every two weeks.

All Applications

CData provides an embedded OAuth application that simplifies OAuth authentication. Alternatively, you can create a custom OAuth application. Review Creating a Custom OAuth App in the Help documentation for more information.

Obtaining the OAuth Access Token

Set the following properties to connect:

  • InitiateOAuth: Set to GETANDREFRESH to automatically perform the OAuth exchange and refresh the OAuthAccessToken as needed.
  • OAuthClientId : Set to the client Id assigned when you registered your app.
  • OAuthClientSecret : Set to the client secret assigned when you registered your app.
  • CallbackURL : Set to the redirect URI defined when you registered your app. For example: https://localhost:3333

With these settings, the provider obtains an access token from Adobe Target, which it uses to request data. The OAuth values are stored in the location specified by OAuthSettingsLocation, ensuring they persist across connections.

When you configure the DSN, you may also want to set the Max Rows connection property. This will limit the number of rows returned, which is especially helpful for improving performance when designing reports and visualizations.

Import Adobe Target Metadata

Follow the steps below to use the OBIEE Client Tools to import Adobe Target metadata into an OBIEE repository. You can then integrate Adobe Target data into your business models.

  1. Open the Administration Tool and click File -> New Repository.

  2. In the Connection Type menu, select ODBC 3.5 and select the CData DSN.
  3. Select the metadata types you want to import under the Relational Sources option and then select Adobe Target tables.
You can now create star schemas based on Adobe Target tables:

Ready to get started?

Download a free trial of the Adobe Target ODBC Driver to get started:

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Adobe Target Icon Adobe Target ODBC Driver

The Adobe Target ODBC Driver is a powerful tool that allows you to connect with live data from live Adobe Target, directly from any applications that support ODBC connectivity.

Read, write, and update online sheets through a standard ODBC interface.